Hoptimist

A Classic Tweak on Toys

Project Background

We’re proud to have been a part of the Hoptimist project, which has earned a special place in Danish design history. Our involvement in this project included sourcing raw materials, conducting factory audits, overseeing production, quality control, and logistics and supply chain management. We suggested a range of FSC-approved products made from different materials such as American Oak, Danish wood, and imported materials from China. With over 280 SKUs, we managed the entire process – from overseas transportation to manufacturing.

 

Our team ensured that the products met the highest standards of quality and design. Currently, we’re working on the development of new products that include plastic and light materials to keep up with the changing market trends. These products are still in the development phase, and we’re excited to bring them to the market soon.

 

The Hoptimist brand has become a beloved Danish cultural icon, given as gifts and kept as an heirloom. The range of products comes in different colours, sizes, patterns, and materials, including wood, and with additional decorations. If you tap its head, the Hoptimist’s whole body bobbles, giving the illusion that it’s laughing, thanks to the spiral body.

 

Overall, it was a pleasure to work on such a timeless and iconic project, and we’re proud to continue our partnership with the Hoptimist brand, bringing high-quality, sustainable products to the market.